The Fundamental Difference:
Custom AI vs Generic Rules
PerformLine uses "proprietary AI-powered algorithms" with standard rulebooks. Protege AI builds a unique AI model for each customer that gets smarter with every use.
PerformLine: One-Size-Fits-All Approach
• Pre-built rulebooks with generic compliance terms
• Same AI model for every customer
• Limited to marketing compliance only
• Keyword-based detection prone to false positives
Platform Capabilities Comparison
Capability
Coverage
AI Customization
Document Review
Policy Management
Employee Monitoring
Claims Management
Archive Solution
Language Support
Office 365 Word Extension
Google Doc Extension
Figma Extension
Adobe Photoshop Extension
Training Required
PerformLine
Marketing compliance only
Generic rules + 3,500 terms
Basic pre-publication check
Not available
Not available
Not available
Basic archiving
English primary
Not available
Not available
Not available
Not available
Learn their system
PerformLine's Limited Scope
Based on their platform, PerformLine offers:
Document Review (basic pre-publication)
Web Monitoring
Social Media Monitoring
Email Monitoring
Call Monitoring
Missing Critical Capabilities:
AI False positive learning
Policy and procedure management
Employee activity monitoring
Trade surveillance
Claims lifecycle management
Multi-purpose document analysis
Regulatory change tracking
Document Intelligence
Document Diligence (contracts, M&A, regulatory filings)
AI Review of WSP/SOP (policy management)
Marketing Compliance
Marketing Review
Claims Store
Web Content Scanning
Influencer Monitoring
Employee Oversight
Outside Activities Monitoring
Trade Surveillance
Communications & Archives
Ecomms Review
Archive Store
Complaint Tracking
AI Technology Comparison
PerformLine's Generic AI
73% of users still rely on manual processes
Added "over 3,500 new terms and phrases to its compliance rulebooks"
Keyword and phrase matching
Same rules for every customer
Manual rulebook updates
No learning from your data
Use Case Comparison
PerformLine
Marketing material review
Website compliance monitoring
Social media tracking
Email campaign monitoring
Basic call center compliance
ROI & Business Impact
Focused on finding violations after the fact
Requires significant manual intervention
Limited to marketing use cases
