Connect Semrush with Hookshot™ and your stack

Semrush is a popular SEO tool suite that specializes in keyword research, competitor analysis, and Google Ad campaign optimization.

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Tools and triggers

What Agents can do in Semrush

Available tools and events after Semrush is connected.

  • Backlinks Overview

    Provides a semicolon-delimited (sep=';') CSV summary of backlinks, including Authority Score and link type breakdowns, for a specified and publicly accessible domain, root domain, or URL. A result of 'ERROR 50…

  • Batch Comparison

    Compares backlink profiles for multiple specified targets (domains, subdomains, or URLs) to analyze and compare link-building efforts.

  • Batch Keyword Overview

    Fetches a keyword overview report from a Semrush regional database for up to 100 keywords, providing metrics like search volume, CPC, and keyword difficulty. Response is CSV-like text (not JSON); parse accordingly…

  • Broad Match Keyword

    Fetches broad match keywords for a given phrase. Response is CSV-like text (not JSON); parse by splitting on line breaks and delimiters. `display_sort` and `display_filter` parameters are defined but currently not…

  • Check Semrush Account Units Balance

    Tool to fetch the remaining Semrush Standard API units for the authenticated account. Use this before launching large batches of Semrush report requests to preflight and fail fast if units are exhausted or below a…

  • Compare Domains

    Analyzes keyword rankings by comparing up to five domains to find common, unique, or gap keywords, using specified organic/paid types and comparison logic in the `domains` string.

  • Find Related Keywords

    Call this to find related keywords (including synonyms and variations) for a target phrase in a specific regional database; `display_date` (if used for historical data) must be 'YYYYMM15' for a past month. Response is…

  • Get Ad Copies

    Retrieves unique ad copies Semrush has observed for a specified domain from a regional database, detailing ads seen in Google's paid search results. Results are a sampled subset, not a complete picture of the domain's…

  • Get Anchor Texts

    Use this action to get a CSV report of anchor texts for backlinks pointing to a specified, publicly accessible domain, root domain, or URL.

  • Get Authority Score Profile

    Retrieves the Authority Score (AS) profile for a specified target, showing the count of referring domains that link to the target for each AS value from 0 to 100.

  • Get Backlinks

    Fetches backlinks for a specified domain or URL as a semicolon-delimited CSV string (parse with `sep=';'`); allows customization of columns, sorting, and filtering. Consumes Semrush API credits per request. Ensure…

  • Get Categories

    Retrieves categories and their 0-1 confidence ratings for a specified domain, subdomain, or URL, with results sorted by rating. Response is returned as semicolon-separated text in a single 'data' field requiring…

  • Get Categories Profile

    Retrieves a profile of content categories from referring domains for a specified target, analyzing its first 10,000 referring domains and sorting results by domain count.

  • Get Competitor Data

    Retrieves a CSV-formatted report of competitors for a specified target (root domain, domain, or URL) based on shared backlinks or referring domains. Output is a CSV string; use display_limit and display_offset to…

  • Get Competitors in Organic Search

    Use to get a domain's organic search competitors from Semrush as a semicolon-separated string; `display_date` requires 'YYYYMM15' format if used.

  • Get Competitors in Paid Search

    Retrieves a list of a domain's competitors in paid search results from a specified regional database.

  • Get Domain Ad History

    Retrieves a domain's 12-month advertising history from Semrush (keywords bid on, ad positions, ad copy) for PPC strategy and competitor analysis; most effective when the domain has ad history in the selected database.

  • Get Domain Organic Pages

    Fetches a report on a domain's unique organic pages ranking in Google's top 100 search results, with options for specifying database, date, columns, sorting, and filtering. Response is semicolon-separated CSV text in a…

  • Get Domain Organic Search Keywords

    Retrieves organic search keywords for a domain from a specified Semrush regional database; `display_positions` must be set if `display_daily=1` for daily updates. Response is semicolon-delimited CSV text (parse with…

  • Get Domain Organic Subdomains

    Retrieves a report on subdomains of a given domain that rank in Google's top 100 organic search results for a specified regional database.

  • Get Domain Paid Search Keywords

    Fetches keywords driving paid search traffic to a specified, existing domain using a supported Semrush regional database.

  • Get Historical Data

    Retrieves monthly historical backlink and referring domain data for a specified root domain, returned as a time series string with newest records first.

  • Get Indexed Pages

    Retrieves a list of indexed pages from Semrush for a specified `target` (root domain, domain, or URL) and `target_type`, ensuring `target` is publicly accessible, Semrush-analyzable, and correctly matches…

  • Get Keyword Difficulty

    Determines the Keyword Difficulty (KD) score (0-100, higher means greater difficulty) for a given phrase in a specific Semrush regional database to assess its SEO competitiveness. Returns CSV-formatted text; parse…

Setup

Connect Semrush in Hookshot™

Pick a scope, then confirm what can start a Protege and what it can do.

Trigger Access

What can start a Protege from this app.

Tool Access

What a Protege can do after it starts.

Connection scope

Prefer team for production.

Team

Shared credential for production and unattended runs.

Personal

Tied to one user—only when the workflow needs their account.

Chat

Team-scoped for supported chat surfaces.

Full setup guide

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Hookshot™ setup screen — AI agent workflow configuration with model selection, trigger status, and governance controls.